Greenberg Traurig, LLP

Greenberg Traurig, LLP

Greenberg Traurig, LLP (GT) has approximately 2200 attorneys in 40 locations in the United States, Latin America, Europe, Asia, and the Middle East. GT has been recognized for its philanthropic giving, diversity, and innovation, and is consistently among the largest firms in the U.S. on the Law360 400 and among the Top 20 on the Am Law Global 100. The firm is net carbon neutral with respect to its office energy usage and Mansfield Rule 3.0 Certified.

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GT’s Sports Law Practice represent clients in many facets of the sports industry advising professional sports teams, individual athletes, team owners and corporations involved in the sports industry. Our work in these areas include contracts, endorsement agreements, advertising agreements, acquisitions and dispositions of professional teams and entertainment businesses, production agreements, merchandise licensing agreements, content and licensing agreements, sponsorship agreements, naming rights agreements, tax work, and wealth preservation planning. In addition, we have attorneys focused on professional athlete management, providing advice and guidance to help athletes build their careers during playing days, as well as preparing for successful lives once they retire. We also have wide-ranging experience with sports facilities and entertainment venues, including the financing, leasing and related matters for stadiums and arenas located throughout the United States and Europe.

Our team of Sports Law attorneys works together with the firm’s Video Games & Esports Group to provide creative and innovative strategies for clients designed to evolve with the industry. With our vast resources and focused knowledge, we help video game studios, esports teams, publishers, content and rights owners, hardware developers, broadcasters, advertisers and other industry actors address virtually all legal aspects in this exciting industry sector.

An additional advantage of belonging to a global firm is access to colleagues with virtually every imaginable specialty. Clients appreciate that they do not need to retain yet another law firm to handle a specialized component of their matter regardless of locale. We work regularly with our partners in L.A., Las Vegas, Atlanta, New York, Miami, Mexico, London, and other locations to help clients in the sports and entertainment worlds to negotiate deals and resolve business issues and disputes. GT has harnessed the collective competitive video gaming, or esports, experience of a core group of attorneys, to create a multi-office, cross-practice team that can serve the legal needs of clients involved in the billion-dollar-plus industry.

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